What ‘they say about other Geoff Burch books: RESISTANCE IS USELESS
“… his unconventional approach is winning fans at companies both large and small.” – FINANCIAL MAIL ON SUNDAY
“… an essential simple message with a lot of entertainment… most of us can pick up a sneaky trick or two.” – THE DAILY TELEGRAPH
“…anyone can benefit from Geoff Burchs wisdom and experience. And the excellent examples, lively humour and quick wit make the book a first rate read.” – THE CITIZEN
WRITING ON THE WALL
"...waspish, funny, and often downright vicious, exposé of everything from marketing to process re-engineering..." -MANAGER
“… sets out to debunk myths, strip business of what he calls ‘Third Way speak and make it simple.” –THE BUSINESS FT WEEKEND MAGAZINE